Friday, June 1, 2012

Business Quiz 2

Which is the largest seller of cameras in the world?
a)Nokia

Who said this and when “We don’t think that televisions and personal computers are going to merge. We think basically you watch television to turn your brain off, and you work on your computer when you want to turn your brain on”?
a)Steve Jobs during the Macworld in February 2004
 
This brand hasn’t spent a single rupee on advertising since its launch in the mid 50s. It has innumerable number of pages and groups devoted to it on Facebook, one of them run with the abbreviation “Comrade”. It is the largest selling brand in the world in its category. Name it.
a)Old Monk, dark Rum manufactured by Mohan Meakin Ltd. One of its groups on facebook call themselves as Council of Old Monk Rum Addicted Drinkers and Eccentrics (Comrade).

Which company’s baseline is or was 'Go Further'? 
a)Ford 

This symbol was first incorporated on at least one 1889 model of the Underwood typewriter and subsequently from 1905 all its successful typewriters carried it. In 1971 this person made a breakthrough invention and said to his colleague “Don’t tell anyone! This isn’t what we’re supposed to be working on”. Name the person, his invention and the symbol. 
a)Ray Tomlinson inventor of email and the adopter of @ symbol which he used to introduce an email address with 
 
The advertisements of which brand in the mid 2000s featured Manoj Night Shyamalan, Tiger Woods, Kate Winslet, Robert De Niro, Venus Williams and Beyonce Knowles?
a)American Express
 
The family member of which famous business group published a book of essays titled “Buried Stories”?
a)Lee Maeng-hee, older brother of the current Chairman of Samsung
 
Despite this iconic brand’s founder passing away way back in 1888, the company has opened a twitter account in his name which has more than 79,000 followers. Name the twitter account and the brand.
a)The Coca Cola Company operates a twitter account by the name Doc Pemberton
 
Identify the company from its logo. 
a)Bharat Earth Movers Limited (BEML)

Identify the brand from its company’s logo and the accompanying visual. It made news at a celebration recently and costs upwards of Rs 10 lakh a piece.

a)The Last Drop whisky/Cognac, manufactured by the last drop distilleries, is vintage premium liquor which is one of the most expensive in the world (approx Rs 14 lakh a bottle). It was served by Shahrukh Khan in a post IPL win party in Chandigarh recently.

Which product is adorned with a diamond studded clip that resembles the knife from Alfred Hitchcock’s classic ‘Psycho’?
a)A limited edition Montblanc pen, which pays tribute Alfred Hitchcock and costs Rs 1.1 million

The founder of this company started his career in the late 1800s by adopting the open road and the life of a traveling salesman, peddling pianos, organs, and sewing machines off the back of a wagon. a)Later he sold stock in the Northern New York State Building and Loan Association. Name him.
a)Thomas J Watson (Sr) founder of IBM
 
This TV show is one of the firsts in the business and was launched in August, 1948. Although the show looked unscripted, it relied on writers including a young Woody Allen. Name the show and state how it was a path breaker.
a)The “Candid Camera” show launched by CBS on August 10, 1948 is considered the industry's first reality TV Show
 
If Facebook is the No.1 social networking site then what is SpaceBook?
a)It is a website exclusively for Virgin Galactic Future Astronauts.